technique camera-language ◆ established
Avid Push (Digital Push-In)
colloquial term for applying a slow, subtle digital zoom-in (e.g., 10-30%) to a static shot, typically an interview or a photograph. Editor Steve Audette uses this technique to add gentle motion, sustain visual interest over a long soundbite, and extend the usable duration of a beautiful shot without making a physical cut.
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